Stihl, the world leading producer of chain saws in 1982, was a privately controlled firm headquarter in Waiblingen, West Germany. Now the production is also starting in Edmonton, Canada. Stihl produced a broad line of premium saws. Its products, universally acknowledged as the quality standard of the industry, had long been a leader in safety and comfort features.
The aim of all this saws is to provide the highest level of satisfaction to the customer chain and thus increase the business of the company.
Stihl saw Edmonton have its own tooling group which designed and manufactured most of the machinery used in Stihl production facilities. This group had developed proprietary machinery and process for magnesium die-casting of engine parts and for several machining operations. Stihl production strategy was characterized by industry observers as being one of extremely high quality at relatively high cost.
Stihl selling its products through servicing dealers, a policy to which it strictly adhere. Consequently, Stihl dealer is acknowledge by Edmonton industry viewers to be particularly knowledgeable and loyal to Stihl. Those same observers readily disclosed that Stihl’s dealer organization is always first in quality of servicing.
